This study examines the role of regional develop imbalance on China’s mutual funds investment behaviours after controlling for various firm attributes. Consistent with evidence from developed markets, we find that China’s mutual funds prefer large liquid stocks with better governance arrangement, higher visibility, growth perspective and prudent features. More importantly, our results show that macroeconomic conditions of stock locations affect mutual funds investment decisions. In particular, mutual funds overweight stocks from the emerging inland regions in response to the “development campaign of the western regions”, and they are able to pick out the “Western Stars” to obtain superior performance. Further investigation of stocks from the nine coastal regions suggests that there exists an “invest towards the neighbour south” phenomenon within the developed coastal regions. Although mutual funds are rational by investing into their southern neighbours, the reason of this anomaly remains a puzzle for further investigation.