We investigate the economic impact of artificial intelligence (AI) adoption in the mutual fund industry by introducing a novel measure of AI adoption based on the presence of AI skilled personnel at fund management firms. We provide robust evidence that AI adoption enhances fund performance, primarily by improving risk management, increasing attentive capacity, and enabling faster information processing. Furthermore, we find that mutual funds with higher levels of AI adoption experience greater investor net flows and exhibit lower flow-performance sensitivity. While AI adoption benefits individual funds, we find no evidence of aggregate performance improvements at the industry level.
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