We investigate the impact of financial geographic density on corporate financial asset holdings in emerging market. We proxy for financial geographic density by calculating the number of financial institutions around a firm within a certain radius based on the geographic distance between the firm and financial institutions. Using data on publicly listed A-share firms in China from 2011 to 2021, we find that financial geographic density has a positive impact on nonfinancial firms’ financial asset investments, especially for the firms located in regions with a larger number of banking depository financial institutions or facing greater market competition. An increase in the number of financial institutions surrounding firms increases corporate financial asset holdings by alleviating information asymmetry. Moreover, we document that Fintech has little impact on the relationship between financial geographic density and corporate financial asset holdings. As the rise of financial geographic density, firms hold more financial assets for precautionary motives, which contribute to corporate innovation.