详情
A Multilayer Network Approach to Identifying Investors' Echo Chambers in Chinese Stock Forums (Guba)
This study develops a comprehensive methodological framework for identifying and quantifying investor echo chambers in online stock discussion forums. Motivated by a dynamic model of endogenous echo chamber formation, which formalizes how investors optimally allocate attention and update beliefs under cognitive and informational constraints, we construct a two-layer multiplex investor network that integrates common-attention similarity and semantic similarity to jointly capture the informational and cognitive linkages among investors. This framework enables the systematic examination of how shared information sources and convergent opinions emerge within investor communities. We compute both community-level and individual-level (node-level) echo-chamber intensity by integrating measures of social homophily, semantic reinforcement, and community insularity. At the firm level, we further aggregate these micro-level indicators using attention-weighted indices, community concentration (HHI), and semantic polarization metrics to characterize how echo-chamber dynamics manifest in firm-related discussions. In addition, we propose a general empirical panel framework to examine the relationship between investor echo-chamber intensity and firm-level outcomes. Overall, this paper provides a methodological foundation for the broader Investors’ Echo Chamber Project, offering scalable tools for network-based behavioral analysis and laying the groundwork for future research linking online social dynamics, financial market efficiency, and corporate decision-making.